GM (Head of) Marketing
ArchiPro, New Zealand
Job Description
ABOUT US:
ArchiPro is an online platform for design and architecture, connecting homeowners, products and professionals for all things design and build.
Our mission is to ‘Simplify the end-to-end building experience’.
We have quickly become a game-changer industry leader for the architecture and design industry, and are one of NZ’s fastest growing technology companies. Located in our Parnell Head Office and now also in Sydney, Melbourne and Toronto. We’re currently a team of more than 150 and still growing!
- Ranked 5th in the New Zealand 10 Top Start Up’s on LinkedIn
- Frequently ranked as one of the top 10 most disruptive companies in New Zealand
- Backed by some of New Zealand’s greatest entrepreneurs and business minds
- Gearing up to go global - driving the future of an industry worth trillions
We are backed by Tiger Global, one of the largest funds globally, and they only back the world's most exceptional companies. They invested in Facebook, Tiktok, Alibaba, Roblox, and Stripe. We have crushed New Zealand, we are disrupting Australia, we’re entering Canada and soon we will be the default residential building platform globally.
ABOUT YOU:
You will be an experienced marketer having held GM and/or head of Marketing senior leadership roles during your career. You will have successfully led, driven and delivered marketing strategies including being responsible for their growth and financial performance. You will have experience across global markets, and can support our global (New Zealand, Australia, Canada and soon to be US) expansion ambitions.
This is not a traditional Marketing role. This role lives at the critical junction of marketing strategy, people leadership, and financial performance. You will be deeply interested in product, content, culture, and understand how to motivate a team to produce and amplify exceptional work that makes an impact and engages our community.
You will be a key member and contributor to our global Leadership Team. Reporting to the Founder amp; Group CEO, you will lead and manage a Head Office team of ~20 to support our markets.
YOUR KEY RESPONSIBILITIES:
- Developing a scalable and fit for purpose Marketing vision, strategy, brand position and proposition
- Plan and execute the Marketing strategy with your (Brand, Content, Digital, Product, and SEO) department leads
- Lead, motivate, coach, and grow a high-performing Marketing team
- Work closely with our ArchiPro teams to build new opportunities (Sales, Customer Experience, Partnerships, and Product)
- Research demand for our products and services; and help guide market segmentation and GTM plans
- Build structure and design the team to deliver demand and scale our brand
Requirements
YOUR EXPERIENCE:
- You’ll be a high performance individual who wants to contribute to our company culture, and who is eager to help us achieve our mission!
- You’ll have 10+ years of progressive Marketing leadership experience within a global SaaS, consumer tech, marketplace, media or agency setting; and 5+ years of senior leadership and people management experience
- You’ll have a full-stack of Marketing skills and a proven track record of getting stuff done (fast)
- You’ll also have a strong 'customer first' mindset and the intuition to understand our clients’ needs and aspirations; and
- You’ll have successfully led best-in-class Marketing teams, have designed strategic roadmaps, can prioritise them based on impact and outcomes, and you have consistently overachieved your OKRs, and you’ll embrace change!
Benefits
- Opportunity to join our ESOP programme
- Hybrid work arrangements
- Long service leave programme
- Dog friendly workplace
- Team building functions and events
- Fresh fruit and barista coffee
The strength of ArchiPro is our People. We have a strong emphasis on team culture and have brought together a group of like minded individuals who as well as working hard to create a world class platform, have fun along the way. We are agile, we work at pace and we embrace change.
The long term potential with ArchiPro is exponential, we have huge plans as we expand into new and bigger global markets - get in touch to talk more about this exciting opportunity!