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Digital Content Specialist Job in New Zealand
homes.co.nz , New Zealand

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Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Requires Traveling
No
Career Level
Telecommute
No
Qualification
As mentioned in job details
Total Vacancies
1 Job
Posted on
May 4, 2021
Last Date
Aug 4, 2021
Location(s)

Job Description

We’re after a Digital Content Specialist who will help us tell the homes.co.nz story.
You may be a Social Media Manager with a passion for Design, or a Designer with an interest in Content Marketing.

Primo writing, content creation and storytelling skills are at the top of the list.
Your storytelling skills will engage our users and drive brand advocacy.

You know the difference between a tok and reel, and /r/ and /b. Instinctively, you understand when best to engage through an IG story, a Tweet or a FB post. You’re adept at optimising content for a blog post to LinkedIn, and something of a gif enthusiast.

About the role
You’ll support content ideation and drive content creation across multiple platforms and channels. This will involve creating static images, gifs, video, copy for posts and blogs while meeting the individual requirements of each platform and audience.

  • Generate compelling content (copy, design assets, video) relevant to our audiences and optimised for our digital channels (social media, blog, edms, press releases, webinars).
  • Generate content to support the development of our onboarding programs.
  • Facilitate partnership opportunities by offering content creation support to key externally facing business stakeholders.
  • Support and implement a proactive content strategy focused on increasing user engagement, brand recognition and perceived brand expertise.
  • Support in the development of our brand voice, as well as ensuring it’s consistently delivered through all our channels and partnerships.
  • Communicate with followers, respond to queries and monitor user sentiment

Requirements

  • Min. 2 years experience in marketing, design and/or communications experience, or a relevant tertiary qualification
  • Technical understanding of visual communication principles
  • Research and information gathering skills
  • Well developed oral, written and interpersonal communication skills
  • Effective work organisation and prioritisation skills, with an ability to manage a variety of tasks concurrently and meet deadlines
  • Ability to work effectively as part of a team but also to be self directed and self motivated

Technical Requirements
As a tech native you’ll be fluent in Adobe Suite, Google Analytics and all major social media platforms - with a capacity to pick up new tools quickly and effortlessly.

  • Proven graphic design experience (a portfolio showcasing your creativity and past experience is a must).
  • Experience and proficiency with design and video editing software (Adobe Suite Sketch, Final Cut Pro, Premiere Pro) and/or alternative packages such as Bannersnack and Canva.
  • Technical experience in creating digital assets and copy for various placements and formats within each platform; and posting said content to all major social media platforms such as Instagram, Facebook, LinkedIn, Twitter, TikTok.
  • A basic understanding of A/B testing with a broad understanding of key testing principles.
  • Experience using Google Analytics; with intermediate understanding of tracking. Comfortable extrapolating content performance data and creating reports.

Applicants for this position should have NZ residency or a valid NZ work visa.

Bonus

  • Experience growing your own personal brand
  • Interest in photography/videography
  • User of Trello
  • Passionate about internet culture
  • Strong problem solving skills and willingness to get s*** done.

Job Specification

homes.co.nz

Information Technology and Services - Wellington, Wellington, New Zealand