Digital Campaign Executive
YoungShand, New Zealand
Job Description
We are looking for a brand new Digital Campaign Executive to join our growing Media Team.
In this role you'll be doing all the things from booking digital media campaigns to trafficking assets, reporting and optimising campaign performance and. joining the team out for lunches.
We are looking for someone who is eager to up-skill as you'll be learning how to optimise campaigns to drive the best results for our clients. You'll be able to demonstrate your knowledge in performance media (specifically programmatic amp; social) and be comfortable with research to further your knowledge in booking other channels as prescribed in the media plans.
You will be working alongside our Media Planner Buyer assisting with digital planning, and reporting into our Digital Campaign Manager. This role is for a pro-active and data-hungry junior, with learning opportunities through our training and development programme. Your main task will be implementing campaigns under the direction of your Manager, and then reviewing their performance to identify opportunities that will help our clients get better results and grow faster.
This role will involve
- Working with the Digital Campaign Manager to implement campaigns, across a broad range of digital media - e.g. social, search, VOD, display, premium.
- Trafficking media - making bookings, loading ads and ensuring campaigns are running smoothly and delivering results.
- Setting up tracking pixels to ensure the setup of analytics and tracking for campaigns.
- Optimising and improving campaign results - client research, audits and making recommendations.
- Preparing reports with campaign insights and learnings.
Requirements
- 1-3 years experience in a similar role
- A strong understanding and experience with Campaign Manager
- A strong understanding and experience implementing programmatic campaigns
- Experience with Google Data Studio (Bonus points!)
- Understanding of social media process and scheduling
- Instagram and FB best practise
- Ability to keep a sense of humour during busy times
- Data and results driven with a flair for creativity
- Hunger to learn and tackle new challenges
Benefits
YoungShand is an indie agency on an upward trajectory. We're investing in our media team and growing. We have a strong focus on New Zealand businesses making an impact in the world. Our highly integrated model pulls together all the skill sets required to create great work from strategy to creative, design, dev, production, client service and media.
Because we grow brands that communicate with all New Zealanders, we celebrate diversity and the unique backgrounds, experiences and viewpoints that difference brings to our team and our clients.
We encourage an inclusive, creative workplace culture and embrace truly flexible working, Friday BBQ lunches on our beautiful deck and Summer hours. This is an opportunity to be part of the next exciting phase of YoungShand - don't miss it.